Posts Tagged ‘video marketing’

3 Profitable Video Marketing Techniques For Internet Marketers

Saturday, October 13th, 2012

Marketing your products and services using video can generate impact from the target market audience you are trying to attract.

This is just marketing using advertising concepts and best practice when using video. There are optimizing dos and don’ts you will have to consider when it comes to video.

The success of your marketing campaign will hang on how well you do your market research, competitor research and perform effective optimization of your video.

So, there are at least three effective video optimization tips we want to tell you about here.

1) Use a video to get your viewers familiar with your company, the product, the benefit of that product or service and how to ask for the money.

Video engages viewers, so you have the opportunity to enhance your brand value, create loyalty and acquire your audience to follow you and keep coming back into your target niche.

Having a video on You Tube doesn’t mean you have to be a large company or have a huge filming budget to create your own brand on film.

You won’t have trouble promoting your business if your videos have all the righ qualities.

Next is getting your videos seen and viewed, it is all about maximum exposure. YouTube is the number one video sharing site, but there are many other sites that have a high amount of traffic for video marketing.

All of this will take time, even just uploading videos can take a lot of time, and that is why so many people love using distribution websites.

You will also get more use and mileage out of video marketing by using your marketing video in other areas of your marketing strategy such as landing pages.

Video Marketing Guru Greg Jarboe has proved on many occasions how video can become an important aspect of SEO with Google and in a very short space of time.  Videos on your website have been known to help with search marketing and ranking. Placing videos on your sites will help make the website more sticky and bring visitors back.

The above are just 3 tips from a book written by Greg Jarboe You Tube Video Marketing an Hour A Day that will help you understand the value of video marketing and how to optimize your video and do it right.

Think of this book as one of a number of ‘bibles’ you need to surround yourself with as the best practice information needed to succeed in online marketing. It is not so much saying internet marketing is easy to do, it is more about following best practice, as the potential is enormous. Planning and recording the video is vital but once ready to market you will need to work on getting your videos seen by as many people as you can. Vdeo marketing like every other marketing technique will require you to put in a bit of effort to get targeted results.