Archive for October, 2010

Get The Highest ROI from Your PPC Campaigns

Saturday, October 16th, 2010

There is no faster way to generate targeted website traffic than pay per click advertising. This method of advertising is hard to beat for getting instant website visitors who are also likely to by buyers of your product or service. Some marketers, however, make the mistake of thinking that all they have to do to profit from a PPC campaign is to place a higher bid for their keyword than their competitors. It’s possible to get lots of traffic and make money with PPC, but first you have to do the proper research so you can plan campaigns that will work for you. If you don’t plan your campaigns properly, you may find that they fail to get many clicks or, even worse, that you get lots of clicks but a low conversion rate. The following tips will help you spend less and earn more in your PPC efforts. We all can stand to learn more when it comes to online training. So have a look at this Empire Formula page.

It’s important to write honest PPC ads; misleading people will not help you. Some marketers make the mistake of writing something that isn’t true just to get more click throughs. You can’t lie in your ads and show an offer that does not exist. After people click on your ad, they will soon find out that you weren’t being honest with them. Doing this is likely to give you high click throughs but poor conversions (which is what really counts). Your prospects will simply leave your site out of frustration and you’ll end up being burned. It’s important to see how well your ads continue to perform over a longer period of time. Many PPC advertisers end up losing money because they fail to track their campaigns and change the ones that aren’t doing well. By keeping an eye on your campaigns you know which ones to continue running and which to drop.

This is a very simple and obvious strategy, but many PPC advertisers don’t do it. You should preferably check your PPC campaigns daily. You must, at minimum, check them a few times every week. Think you’ve seen it all when it comes to affiliate marketing techniques? Not until you’ve seen this Empire Formula site.

You also want to get a high quality score, which you can get by having your keywords match the content of your ads. Your ads and keywords should also relate to your landing pages. As well as helping your quality score, this practice will also help your bottom line as people who click on your ad are looking for something that matches this. Pay per click advertising can be a very effective way to get traffic to your site, but you should test the waters with each campaign and see how it performs.

This way you can drop campaigns that don’t work and invest more heavily into the good ones.

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KeywordSpy May Be the Solution That Allows You to Save More Time

Saturday, October 16th, 2010

When it comes to Internet marketing, one of the most difficult tasks is acquiring the most appropriate keywords for the various projects you have started. Forgive this pun, but keywords are the key to ensuring your search engine optimization venture remains intact. These words are the way that individuals will come to your website. If you do not have much free time and are too busy, locating the right keyword can be a difficult as well as time consuming task. Along comes KeywordSpy, a program which was developed in order to allow you to reduce your research for good keywords by minimally half (and probably a more significant percentage). This particular software is delimited by a great deal of hype. Could it possibly deserve this reputation? We gave this product a test run to see if it did. We made the following discoveries.

If you want to check out this awesome keyword tool be sure to see this Keyword Spy page now.

KeywordSpy permits you to investigate your competitors success with Clickbank, in addition to the various additional tasks that it performs, including market research, competitor research, and keyword research. You can achieve this by putting the merchant ID for the competitor you want to see information for into KeywordSpy and it will return the data you requested about the competitor and show you how their profits are generated, and what keywords and ads they are using. Many internet marketers use Clickbank to drive up sales and gain a strong base of affiliates. You are able to defeat your competitors at their own game if you are aware of what they are up to.

One never-ending challenge for online marketers is finding and choosing the most profitable keywords. The deal is that not all keywords are created equal. If you truly want to make money online, you will need to choose keywords that bring in the highest revenue through advertisers. KeywordSpy can help you in that regard. This software will research and find those keywords that are currently producing the most revenue. Manually performing that kind of research, on all your words, will certainly add to the amount of time spent looking for them. Come see this great new method of creating wealth online at this Affilojetpack web page.

KeywordSpy can work as your thesaurus as well for those brainstorming sessions. In attempting to ascertain what keywords to select, you can easily become frustrated and held up. KeywordSpy will return a list of literally hundred of additionally utilized keywords which are relevant to the words that you selected, after you key in the keywords that you want to try out. Without being required to invest literally hours attempting to try out various words by inputing them into Internet based keyword popularity tools, this is able to assist you in diversifying your marketing endeavors.

It’s not always easy to be an internet marketer. Your whole day can get taken up by all the many demands. KeywordSpy is a program that was designed to help give you some of your time back. Is KeywordSpy perfect? Of course not. Will it make you a smarter and more knowledgeable internet marketer? This it can do. Will it help you focus your marketing efforts? This, too, it can do. So we can say that it does work as advertised. If you are seeking a way to save time on keyword research, you should consider investing in KeywordSpy.

Offline Marketing

Google PPC Needs – Supreme Secrets and techniques for Achievements In Google Adwords.

Saturday, October 16th, 2010

The majority of us desire to uncover a little something that will assist while using construction and jogging connected with promotions for our organization therefore we like it to be simple and quick. Google Adwords may be the resolution since and this to make sure regarding. Google Pay per click allow all of us to run the promotions for Google as well as our marketing multi-level regardless of the funds therefore we only pay any time your advertisement is definitely made itself known yet in.

A advertising inside Ppc are seen being viewable with the search results if “users” search Google using key phrases which seems beneath “sponsored links” and almost every other additional jobs atop free search results. This is an excellent technique to make certain your own advertisings are being looked at by simply an audience truly thinking about a person’s kind of service.

Your query which can be quit currently will be how to uncover good results inside Google Ppc. There are actually tricks for the deal plus in the long run things that may lead people making money online — models which may possibly have access to back by Google Advertising and marketing Professionals or perhaps kinds for you to discover by means of the operation of mastering a market.

One of the most considerations for you to do will be “specific” as you actually should supply prospects precisely what they need and also by currently being certain. This in the long run implies you should become should be certain with all the keywords and phrases you select. Keep in mind but if your ads additional approach : simply by getting more typical ( space ) you will possibly be paying additional money and having more painful effects because with regard to you have the procedure that converts perfectly intended for using generics you will simply possibly be wasting your time and cash.

Try and comprehend the standard rating of which Google included a couple of years ago so that you can Pay per click and however they’ve been a tad hazy over it for years, they are now far more start with exposing for your requirements just what exactly your current quality ranking is definitely. Make sure become smart while in the key words you actually create where Google notifys you a person’s high quality ranking that will help you assure a person’s report under no circumstances reduces into a inadequate situation. This tends to happen in which you are firms with a awful offering of search phrases.

Another important things can be “tracking” : when Google Ppc definitely seems to be the top process and a lot handy means to begin keywords and phrases and also monitor the way perfectly these are in fact accomplishing. Course whether the critical are in reality giving you revenue as well as converting into sales opportunities due to the fact then you are able to see which in turn keywords are in reality transforming an income in your case or otherwise.

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Advantages from Video Marketing That You Can Rely On

Saturday, October 16th, 2010

As most of us are aware, the web is a universal medium used to obtain information on every idea known to man. Available at your fingertips is information covering almost any topic imaginable, in all kinds of formats. The majority of Internet content is formatted in text, which can be accessed from specific sites that require the use of a browser. But in keeping with changing business market and consumer needs, a new form of online marketing- video marketing- is gaining popularity fast over the more traditional print and written media. So, how do videos actually work for online marketing strategies? Indeed it does, by providing a learning experience to perspective buyers. Before making a correct decision, a person must be certain and when he or she is informed about a particular subject matter, it is easy for them to decide what action should be taken. Now, this decision does not have to be a final “buying” decision. Numerous people will browse the Internet in search of a solution for some present problem or to perform other research. Videos are one of the most effective means for conveying information to a viewer, especially as most people are visually oriented. This article’s main focus will regard the benefits your business can enjoy by using video marketing. For example, Hostgator Coupons

The first and foremost benefit of video marketing is that it enables you a segment of the audience who is interested in watching, rather than reading. You can get your content out to this demographic and help to educate them about what you have to offer by creating a well-designed video marketing campaign. The popularity of Youtube’s video sharing format with computer users has even eclipsed that of Google, its parent company in recent months. This is a proof that videos are on the rise and more and more people are being drawn to online videos. You should be capitalizing on this growth area and begin researching and producing high quality videos that feature valuable information about your business. Youtube isn’t the only video sharing website available for you to submit your videos to, so utilize all of them for your benefit. This can be a great way to get some of that targeted traffic from these huge video sites. You’re just putting in the effort to get a piece of the traffic pie by being part of these portals. Once you start cranking out quality, informative videos on a regular basis, you’ll have people subscribing to your video content and keep track of everything you upload. YouTube.com and other sharing sites offer the opportunity for you to create your own “video channel” to help you increase your popularity and daily traffic. Hostgator Coupons

A very prominent yet hidden benefit of effective video marketing is that it educates the viewer about your company. People believe what they see with their own eyes, so what better way to explain your target market about your product/service by giving them a detailed overview in the form of video. In order to get the response you want, such as customers coming to your site, you can’t be vague about instructing the viewer. This ideal step gives the customer the vital product or service information, and at the same time, sends them to your site. Overall, video marketing has been proven to be a viable marketing trend which continues to become more and more popular. If you are interested in putting this powerful tool to use for your business, start producing your first video today. Please read on Hostgator Coupons to get more suggestions on the video marketing.

Search Engine Optimization Basics Meta Tags

Saturday, October 16th, 2010

So, you’ve built a website and posted it for the world to see.  Having launched your global marketing campaign, just sit back and reap the rewards.   Sounds too good to be true? That’s because it is. 

A successful website must be accessible to customers.  So, unless customers can find your website, it doesn’t matter how amazing it is or how good your product is.  In January 2003, there were more than 40 million commercial (.com) websites on the Internet, and the number is growing.  With all that spam and cyber noise, how will you lead your customers to the treasure on your site?  

You have to leave clues (search words, Meta Tags, and computer language markers) so search engines can recognize the value in your site, and lead your potential customers directly to you. Your clues must be clear so that customer web searches by key “search words” will return your website first in the list of results, at the top of the customer’s “search engine ranking”.   

But what if this is the first you’ve heard of Meta Tags, search word and search engine rankings?  Do you need to hire a specialist to optimize your Internet website?   Or do you take the time to develop another skill that you can easily add to your expertise as a self-sufficient entrepreneur? Often businesses do not have the budget to hire an outside firm expressly to increase their site’s search engine rankings, and many who do have the budget will find it useful to learn the ins and outs of Search Engine Optimization (SEO). Below, are some basic techniques to enhance your website’s visibility on the Internet.  Welcome to SEO 101.

Meta Tags

Let’s start at the beginning.  A Meta Tag is information that web page designers and programmers insert into the “Head” area of your website’s HTML code like a “header” on a Microsoft word document.  Unlike the Word document header, the information in the Meta Tag is invisible to website visitors.  The only way people can read the Meta Tag is to look at the actual source HTML code, the program used to generate the webpages on the site.   Even though it is not part of the customer interface of your site, the Meta Tag is very important because it is the clue many search engines use it to correctly categorize, and rank your website for customers (Meta Tag indexing). And of course customers, in turn, use search engines to make an ordered list of where on the Internet they will shop for goods and services.  If your site has no Meta Tags, search engines (and customers) will likely pass it by.  If you have the wrong Meta Tags, your search engine rankings will be so low on the search results that your customers will miss it.

You may be thinking that Meta Tag indexing is a haphazard means for search engines to categorize, and rank websites. The good news: there has been a decline in Meta Tag indexing by most major search engines in favor of more reliable search algorithms. Meta tags, however, are by no means obsolete. They are still very much a useful tool, if supplemented by appropriate web page content and web page title tags.  But small businesses easily achieve better search engine rankings on their own, if they successfully implement a few simple characteristics into their website’s design. Even if you are unfamiliar with computer programming and HTML code, structuring effective Meta Tags is straightforward, if you follow the framework of the example below. 

Meta Tag and Homepage Text Agreement

The two most commonly used Meta tags are “keywords” and “description” tags.  Let’s look at the code for these two tags using the source code from Doherty and Associates’ own website and then discuss exactly how they are used in more depth:

 

Line #

Source Code

1

<HEAD>

2

<TITLE>Doherty and Associates – A Premier Business Advisory Firm – San Francisco</TITLE>

3

<META name=”description” content=”Doherty & Associates, Ltd., is a premier business advisory firm specializing in business strategies, business plans, and fund raising.  Let us help you transform your vision into reality.”>

4

<META name=”keywords” content=”doherty, doherty and associates, doherty associates ltd, business plan, business development, advisors, entrepreneurship, entrepreneurs, funding, VC, strategy, consulting, consultant, san Francisco”>

5

</HEAD>

Figure 1 – DOHERTY ASSOCIATES SOURCE CODE META TAGS

The Meta description tag is shown on Line 3 of Figure 1. The Meta Keyword Tag is shown on Line 4 of Figure 1.  These Meta Tags influences how your web page is described in the search engine results that users see.  Google does not use Meta Tags to rank your site, but many other commonly-used search engines such as Yahoo do.  Shown below is a comparison of how our Doherty and Associates our website is displayed in both Google and Yahoo’s search results. 

Google’s Results:  

Doherty and Associates – A Premier Business Advisory Firm – San
Doherty & Associates is a premier business advisory firm. With our
business development and venture strategy experience, we can
www.dohertyassoc.com/ – 9k – Cached – Similar pages . 

Yahoo’s Results:

Doherty and Associates – A Premier Business Advisory Firm – San …
Doherty & Associates, Ltd., is a premier business advisory firm specializing
in business strategies, business plans, and fund raising. …
www.dohertyassoc.com/ – 9k – Cached – More pages from this site

Google used the first few lines from the homepage to generate the website’s description, while Yahoo used the Meta Description Tag and Title Tag.  If the Meta Description Tag, Title Tag and Homepage Text of your site do not agree, your website will be recognized differently by different search engines.  If your website does not include Meta Tags, it might not be picked up by a search engine like Yahoo. This example demonstrates the first simple rule of  SEO:

Rule #1: Use text from your homepage content as your Meta description tag and vice versa. 

Using text from your homepage content as your Meta description tag gives your webpage a general consistency that will result in higher search engine rankings.  Remember, text consistency through your meta tags and webpage content is important and can enhance page ranking. 

Rule #2:  Use Keywords to Your Advantage

The Meta Tag Keyword is shown on Line 4 of Figure 1:

<META name=”keywords” content=”doherty, doherty and associates, doherty associates ltd, business plan, business development, advisors, entrepreneurship, entrepreneurs, funding, VC, strategy, consulting, consultant, san francisco”>

The Meta Keywords Tag allows you to specify additional search “keywords” words that could be associated with your website but are not included in your webpage content.  This allows customers searching for information about “entrepreneurship” to find the Doherty and Associates website even though no forms of the word “entrepreneur” are included in Doherty’s Meta Description Tag or Title.  In the Doherty and Associates example above you may notice that some words appear to repeat.  Repeating text is often misunderstood when it comes to the Meta Keywords Tags.  This repeating text is important and useful to developing effective Met Keyword Tags because it identifies all the different iterations of the keyword that might be used.  This example illustrates SEO Rule #2.

Rule #3: Effective use of Meta Keyword Tags widens your net for potential customers.

The dark side of SEO Rule #2 is Meta Keyword Tag abuse, which as a reputable business you should avoid.  In your own internet searches, you may have noticed that some search engine results have nothing to do with your search subject. Many popular search words such as “Britney Spears” have been used on ad driven websites having nothing to do with the keyword, This Meta Keyword Tag abuse has contributed to the decline in its use as an indexing tool by search engines.        

Presently, Inktomi is the only search engine that supports the meta keywords tag, so it is probably not worth the painstaking effort finding out what are the perfect keywords for your website.  Meta Keyword Tags, however, are an important tool to compliment your other SEO efforts. To effectively implement Meta Keyword Tags be sure to:

  • Include common misspellings of your company name, website or employees; 
  • Limit your list to no more than 25 words;
  • Separate the keywords with commas; and
  • Never repeat the same word more than a few times.

After you’ve put these simple points in place, leave the keywords alone.  Spending your time improving the other areas of your website such as content, description tags or title tags is time much better spent.

Title Tags

Finally, we come to the title tag which is not technically a Meta Tag but works in the same way..   Search engines use the title tag for indexing and it is found in the head HTML section along with the Meta Tags.  The browser uses the Title Tag to provide a title for the page that comes up in a search query.  For example, the Doherty and Associates Title Tag (shown in Figure 1 above) reads:  “<TITLE>Doherty and Associates – A Premier Business Advisory Firm – San Francisco</TITLE>.  This is the same as the first line returned in both the Google and Yahoo search examples shown above.  So the final rule for SEO 101:

Rule #4 Don’t forget the Title Tags 

The Title Tag makes a big difference in website rankings, especially when it comes to Google Search Results. Your Title Tag should be short (less than 40 characters) and, most importantly, should match the search queries people will be using to find your site.  It is usually helpful to include your business city or location because this is often how search engines categorize websites and how people tend to search for things on the Internet.  Like the Meta Description Tag, the Title Tag is another way that you can influence how your website is displayed in search results. 

Optimizing Your Own Website

Now that you are ready to begin work on fine tuning your own website, here are some final words of encouragement and advice: Before you change anything, use your favorite search engine and type in some search words that you would like to be indexed under.  If you come up, great!  If not, don’t be discouraged, but look at the sites that do come up and try to see what they have in common in their description, keywords, title tags and content.  You can do this by clicking the “View” link in your browser and then “Source” to look at the source code.  This should provide insight on how your website should strive to blend the different tags with your website content.  Making the changes is easy; if you follow the basic rules outlined in the examples above.

Rule #1: Use text from your homepage content as your Meta Description Tag and vice versa.

Rule #2:  Use Keywords to Your Advantage

  • Add additional “key words” that customers might use to describe you business or services  to your Meta Keyword Tag
  • To effectively implement Meta Keyword Tags be sure to:
  1. Include common misspellings of your company name, website or employees; 
  2. Limit your list to no more than 25 words;
  3. Separate the keywords with commas; and
  4. Never repeat the same word more than a few times.

Rule #3: Effective use of Meta Keyword Tags widens your net for potential customers.

Rule #4 Don’t forget the Title Tags

  • Keep Title Tags short
  • Include descriptive words your customers are likely to use in their searches
  • Don’t forget to include your business location or city

 Remember to change only the “content” text, the words between quotation marks—and not the programming part of your source code.  Finally, be patient as it sometimes takes as long as 3 weeks for search engines to recrawl your site and update search rankings.

 

Flash Site Guide

Friday, October 15th, 2010

The use of flash in websites has been around for over a decade and is increasing with each year.   These websites are entertaining, visually appealing, and much more user interactive than the typical web site you run across.  It seems that most programmers have been enlisted to make a flash site or two and learning flash can be really good for business.  Web site owners have to ask themselves though, is flash really better for their website, or should they stick with their old tried and true methods of Internet marketing?  I wrote this article to cover the pros and cons of adding flash to your existing websites and new websites so that you can determine what is best for you.

I’ll give you the “bad news” first and then we’ll cover the “good news” in relation to flash.   The main drawback of flash sites are that they can be resource intensive.  Dial up connections couldn’t easily access resource intensive flash based web sites.   Also web site host providers did not always offer enough additional bandwidth and expanding bandwidth can raise the price of web hosting.

Another draw back is that many people who decide to use flash tend to create long flash introductions that go on forever.  These sites tend to lose people who may have decided to stick around and read the content or buy the product, but were too impatient to watch the long flash introduction.  The visitors that did not want to watch may have wanted to make a quick purchase.

One key advantage of flash is that it usually extends the visitors time spent on your website and increases their chances of making a purchase.   These sites are much more interactive and a visitor that was only looking for quick information may become so impressed that he or she sticks around and is eventually persuaded to buy something.

Flash sites can even be free of charge to create.  If you go to a nice site called http://www.wix.com, you’ll be able to build your own amazing flash website for free.   I don’t know too many people that wouldn’t want to increase the prestige of their web site at no additional cost to them.

Thank you for reading this article on the pros and cons of making a web site with flash elements.   Please add this web page to your social book marks and come back to it as often as you like.

Side-Stepping Silly Twitter Marketing Mistakes

Friday, October 15th, 2010

Twitter is one of the most effective tools that many marketers are using to attract targeted visitors to their websites. When used for marketing purposes, this popular web 2.0 service can be very profitable for you. It gives you a platform to connect with your target market and reach out with your product/service. You can then send out tweets that may contain information, tips or links. As helpful as Twitter can be for your marketing campaigns, you have to be careful to avoid some commonly made mistakes. To use Twitter effectively, you have to know what users of that service like and don’t like. One thing you can’t do on Twitter is send out lots of spammy messages with nothing but affiliate links in them. There are some things you have to avoid doing if you want your Twitter marketing to be profitable. You can get the maximum benefit from Twitter if you can avoid some of the following commonly made mistakes. When you see what Anik Singal is doing now you are not going to believe your eyes. Take a look at this Empire Formula website.

Not all conversations are about business, but if it is then you should always try to be relevant to the topic.

When you send out your tweets, make them on-topic and do not send them silly stuff. If you do it often it then there’ll be a complete disconnect. Of course not all tweets are business-related, but if you’re not actively engaged with someone – make the tweets stick to the main topic of you and your followers. Nothing really fancy, just plain common sense. You’ll get better results from your tweets if you think a little bit before you hit ‘send.’ If you try to help them with their problems, then in the future they may come to you for their business needs. Of course it takes time to build these relationships, but it’s worth the time spent. When marketing on Twitter, you also have to avoid the mistake of not being aggressive enough. Don’t worry about ticking people off. If you want your tweet to be read amidst the many thousands of others, you’ll have to send out more than one per day. With Twitter, you have to use an aggressive strategy and send frequent updates about what your followers care about. The fact is, if you don’t send out a large number of tweets, your followers will lose track of you. You want to stay in the forefront of their mind so that you can slowly build a brand. When Anik Singal talks, everyone listens that is why you should see his new course at this Empire Formula web page.

Last but not the least, you have to be really open and upfront with your followers; don’t try to be too mysterious in your approach. Your prospect should know who you are right in their first interaction. Have a profile and photo that tells people about you. The more you reveal to people, the better. Also, make sure your tweets are a mixture of simple updates and other promotions, which again re-enforces the fact that you are genuine and stand for who you are.

Going it slow, taking your time and being patient are words of wisdom we would give anyone about Twitter. If you rush and hurry, then you’ll be setting yourself up for mistakes. If you can be patient and endure the process, then you’ll be poised for success.

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Internet Marketing Tips For Lasting Business Success

Friday, October 15th, 2010

Internet marketing has become a vast subject, which is why it can get confusing for some. Ok, well let’s move forward and review some proven IM marketing tips that we feel can be of good use for you.  Plus, if you invest in a service like Linkvana, you will really start seeing results once your sites get highly ranked.

Everybody in Internet Marketing knows the influential role the search engines play in sending traffic to your website. Sure there are a lot of ways to market a website but the traffic you will see from search engines has always been one of the most lucrative ways to earn money from site visitors. But many new marketers forget that search engine optimization takes time, effort and lots of dedication. This is why unethical search engine optimization is on the rise. The greatest search engine tip that you will ever receive is that if you build a weak foundation then your website and business fail. When you have the option to choose between blackhat SEO and whitehat SEO, always go for the latter. Choose this method because when you choose nefarious methods of promotion, even if you rank high in the search engines, that success will be fleeting. If you use less than legitimate promotional methods, eventually the search engines figure it out and ban you from their pages. This means that you won’t see much success at all, so it is better to put all of your efforts into methods that will give you long term profits. Even if proper search engine optimization is going to take you time, go for it. This way you’ll be building a long term business and get the search engines to trust you. The more trust the search engines give you, the better your rankings will be. So don’t think of deceiving the search engines if you’re new. Rather than try to trick anything just give the spiders what they want and you will get what you want. So if you are teaching people how to play guitar then recommend a great product like Learn and Master Guitar. Be wary of the short term focused goals and the quick money ideas, when you first begin marketing online. So keep a wary eye out for the black hole of “get rich quick”. You want you business to be strong for the long term, so stay focused on that. A successful online business requires you to focus on the long term goals and not loose sight running after the short term ones. You will want to be able to foresee things and make the right decisions when choices come up, and having a blueprint for success will help you with that. You will want to have a patient approach and carefully plan out your steps.

Be prepared to handle any needs your customers may have, and provide excellent customer service. Be sure to show your customer the solution to their problem and be willing to do whatever it takes for them to be satisfied. When they see your service, they won’t hesitate in buying from you again, which is exactly what we want. A great way to learn is to provide a way for your customers to submit feedback about products or services they have purchased from you. This way other customers can help in solving needs if you are having a hard time coming up with a solution. In the end, the best thing to grow your business and make it successful is the amount of effort and dedication you put into your site.

The Myths About Internet Marketing You Should Know

Friday, October 15th, 2010

All the success stories over the years compels thousands to seek their fortune on the internet. Incomes and wealth of all levels are being achieved like never before. But if you’re just starting out, you’ll notice that there are many myths that you should avoid if you really want to make it big with Internet marketing.

The first and foremost Internet marketing myth says that if you have a great product and add a lot of value to it, people will throng to your site and buy it. However, this is far from the truth. The only problem with that picture is it’s missing a little thing called, exposure. And that can only happen when you drive targeted traffic to your website. You probably aren’t famous, don’t feel bad – neither are we – so there are not a lot of people dying to hear what you have to say, next. You can easily research and find half a dozen great methods to generate traffic. But that is the very basic approach and clarification about that incorrect thinking about the web and internet marketing.

The second Internet marketing myth that you need to be aware of is that – by charging high prices for your product/service, you’ll be able to make huge profits. You won’t be able to do that 100% of the time. Well, simply enough… can you justify doing that? Why do you think your product is worth more today than it was yesterday? The way to find out is ask your market by raising your price and see how it sells. If you have a large home study course, then you could charge more; but a lot of times you should have a good feel for what to charge.

The third internet marketing misconception is that search engine marketing is too difficult for the average person to use. Once you look into the basics of SEO, you will soon discover that anyone can implement them.

For example, if you know how to write solid keyword articles that have quality backlinks, then you know how to use it properly. You will get to the top results if you continue doing what you are doing.

In conclusion, many of these internet marketing myths are believed by many new online marketers, but you must see pass the smoke if you want to be successful.

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Are you finding your Website Search Engine Friendly or User-friendly?

Friday, October 15th, 2010

The reply to this particular question ought to always be “both”.  A lot of people will get far too focused on impressing the web spiders so that their site will gain a high position within search engine rankings while other people attempt to create their site to appear attractive to targeted traffic.  It is crucial to not forget to maintain balance with your website for maximum functioning.  These tips will assist you to preserve this necessary balance for your site.

1.  Deliver good quality subject material.  No matter what you do, when mastering how to make money online, you will want to keep in mind that quality material is the only way you’ll be successful when it really comes right down to it.  Top quality subject matter will keep people returning.  This will likely impress both web crawlers and human readers.

2.  Avoid getting caught up with visuals.  Sure, people are aesthetically influenced yet just to a particular point.  Keep your visuals uncomplicated yet still attractive.  Search engines like google tend not to acknowledge aesthetics thus any sort of visually pleasing material you put on your internet site is just for human visitors.

3.  Build links.  This is an important move for high search engine rankings but it’s additionally a very important step to attract and maintain visitors.  These types of links tend to be what is driving visitors to your website so be sure to stay up to date and continue building them for your website.  There are many sites on the web to gain details about how to build links.

4.  Stay away from unneccessary use of keywords or keyword phrases.  Web crawlers really are catching onto this method and it appears to be spam so in the long run it will not increase your page rankings.  To human visitors, it also seems like spam and this is not going to attract them either.  This goes back to providing top quality content.  Bring site visitors by means of providing genuine substance.

When creating and maintaining your website make sure you don’t forget the importance of attaining balance between impressing search engines and impressing human site visitors.  This can be really crucial to your money making successes.  Try these tips above and you’ll be sure to end up on a journey to prosperity!  Stay driven and determined by checking out these reviews: Mike Filsaime review and Russell Brunson review!