Learn more about Pay Per Click Advertising, making use of Google Analytics and other Google Products.

This website is about signposting you to useful bits of information that will help educate you in some of the tasks a company staff member will have to undertake as a website content editor. We are teaching businesses how to implement best practice website management into their business through our 'ONLINEXCELLENCE' program.

Below are some video clips we have selected that hits home some of the challanges and tasks you need to understand if you are to operate your website so that it achieves the objective of conversion.

10 things you should know when considering Pay Per Click Advertising